Liberating Deliciousness, with a wink and a smile baked into its name. An identity system for a new doughnut shop where noshing is nourishing. Pastries with purpose, serving a line of doughnuts that appeal to individuals who follow vegan, gluten-free, keto, or paleo diets.

On a mission to create a space where deliciousness and mindfulness coexist, where every bite and sip is a celebration of flavor, sustainability and the well-being of all.